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Bro Down and Crush Some Code

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CNN had this gem on brogramming two days ago:

Quote

At one of the world's biggest gatherings of Web culture, a 28-year-old executive talks about landing a tech job by sending a CEO "bikini shots" from a "nudie calendar" he created.

On campus at Stanford University, a hot startup attracts recruits with a poster asking if they want to 'bro down and crush some code.'"

And the world's largest Internet registration company entices Web entrepreneurs with a Super Bowl ad in which two female celebrities paint its logo onto the body of an apparently naked model.

Forget what you think you know about the benignly geeky computer programmer who lives for the thrill of finding a single misplaced semicolon in thousands of lines of code.

And welcome to the world of the "brogrammer."

link


Quote of the day: Bro Down and Crush Some Code

Glorious. Us fellas at the office spent the entire day telling each other to bro down.

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On a more serious note, it's actually a decent article that quotes some even more hilarious stuff including SXSW panels such as "Adding Value as a Non-Technical No Talent Ass-Clown".

If I may take this note down on an even more serious level: women in the workplace can be "bros" as well. There are a couple on the floor that find the whole brogramming thing mildly amusing and often engage in the ridiculousness that ensues.

Crush the code!

3 Comments On This Entry

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alias120 Icon

09 May 2012 - 08:18 PM
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timkd127 Icon

10 May 2012 - 08:09 AM
I got a decent laugh out of this. Finally being a CS nerd is cool. :donatello:
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jon.kiparsky Icon

14 May 2012 - 12:42 PM
In March, daily deals aggregator Squoot advertised a Boston hackathon that promised (along with massages, access to a gym and "kick-ass cupcakes") this tidbit: "Need another beer? Let one of our friendly (female) event staff get that for you." The site has apologized.



I thought this was a little bit cute: "Kick-ass Cupcakes" is actually a cupcake maker, just down the street from my house. Nice people, that's where I pick up my farm share every week.
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